Tuesday, March 3, 2009

Prudential Long-Term Care Product Simplifies Decisions

Prudential Long-Term Care Product Simplifies Decisions

- Consumers' now faced with a single benefit decision when selecting long-term care insurance.

Newark, NJ (PRWEB) March 3, 2009 -- If all the complexities involved in selecting long-term care insurance are scaring you off, Prudential (www.prudential.com) has a way out the maze. Prudential today introduced a simpler long-term care insurance product with few options to confuse the decision-making process.

Although its design is simpler, the revolutionary product helps provide comprehensive coverage for an important class of services not covered by most health insurance policies: ongoing care for individuals with a chronic illness or disability.

"It's no secret that consumers have struggled with the numerous benefit option decisions facing them when selecting a long-term care insurance product," said Malcolm Cheung, vice president of Prudential's Long-Term Care insurance business. "Streamlining the decision-making process is key in helping make sure more consumers understand their options and are empowered to make smart, well-informed decisions about long-term care insurance."

This individual long-term care insurance (http://www.prudential.com/view/page/14001?seg=3&name=longtermcare) product is issued by The Prudential Insurance Company of America, part of Prudential Financial, Inc. (NYSE: PRU), and is available in 14 states (AL, AR, DE, IA, LA, ME, MI, MS, NE, NH, OK, RI, WV, and WY). This coverage is sold under the Prudential LTC Evolution banner.

The straightforward approach of the product requires consumers make only a single benefit decision of a Policy Lifetime Maximum ranging from $100,000 up to $1 million - a pool of money available to reimburse clients for 80% of their costs for all covered long-term care services, large and small, now and in the future. Unlike many other products which leave consumers to guess at the benefit amount they might need on a daily, weekly, or monthly basis, this product offers consumers a greater degree of flexibility in how they access their benefit dollars.

The product's standard features include:

- An Alternative Plan of Care benefit, which may cover new and emerging forms of care that do not become available until years after a consumer has purchased the policy.

- A Starter Benefit, which offers benefits when a sudden need arises, such as a stroke or car accident. In situations like these, this benefit could begin paying $1,500 a month in cash as soon as a chronic illness or disability is certified.

"Healthcare costs (http://www.prudential.com/media/managed/LTCCostStudy.pdf) are continuing to skyrocket and the government has squarely placed responsibility for paying for long-term care on the shoulders of the individual," Cheung said. "Consumers continue to be faced with a wide range of risks when it comes to protecting their assets and income in retirement, as well as care decisions that can affect their quality of life. The ongoing market volatility and uncertainty underscores the value of long-term care insurance as a more stable source of funds to meet potential long-term care needs."

With over 20 years of long-term care insurance experience, Prudential is a leading long-term care insurance carrier. Superior service allows financial professionals to work easily and seamlessly across product lines, including long-term care insurance, life and disability insurance. In addition to individual long-term care insurance, Prudential also provides group long-term care insurance, providing producers with a single resource for all of their client needs. The new Prudential LTC Evolution product will complement Prudential's LTC3 product in the states launched.

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with approximately $558 billion of assets under management as of December 31, 2008, has operations in the United States, Asia, Europe, and Latin America. Leveraging its heritage of life insurance and asset management expertise, Prudential is focused on helping approximately 50 million individual and institutional customers grow and protect their wealth. The company's well-known Rock symbol is an icon of strength, stability, expertise and innovation that has stood the test of time. Prudential's businesses offer a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, investment management, and real estate services. For more information, please visit http://www.news.prudential.com/.

Life insurance, annuities, and long term care insurance are issued by The Prudential Insurance Company of America. Securities products and services are offered through Pruco Securities, LLC. Both are located in Newark, NJ and are Prudential Financial companies. Prudential and the Rock logo are registered service marks of The Prudential Insurance Company of America.

IFS-A162002; Ed. 2/2009

###



Contact Information Sheila Bridgeforth

Prudential Financial, Inc.

http://www.news.prudential.com

(973) 802-6852



The Health Alliance's Dennis Robb Announced Contracting Professional of the Year by The Journal of Healthcare Contracting

The Health Alliance's Dennis Robb Announced Contracting Professional of the Year by The Journal of Healthcare Contracting

Pioneer in healthcare supply chain honored for accomplishments

Dallas (Vocus) March 3, 2009 -- Dennis Robb, senior vice president, supply chain management (www.broadlane.com), The Health Alliance of Greater Cincinnati, was recently announced 2008 Contracting Professional of the Year by The Journal of Healthcare Contracting.

Described as a pioneer in healthcare for more than three decades, Robb was selected to receive this honor based on his accomplishments in supply chain management and history of clinical and executive leadership.

As the senior vice president of supply chain management (www.broadlane.com) for The Health Alliance of Greater Cincinnati, Robb is continually seeking avenues for improvement for the 929-bed health system and manages its $369 million supply and capital spend. Robb is also responsible for initiation of value analysis committees and leadership of multidisciplinary teams of doctors, nurses, pharmacy, information technology and bioengineering professional for the management of capital procedures, contracting and contract compliance, system-wide standardization, price verification documentation of audited savings, vendor negotiations, environmental responsibility and economic inclusion.

"We congratulate Dennis on his latest achievement," said David Ricker, president and chief executive officer, Broadlane. "He is a valuable member on our Executive Steering Committee, helping drive all contracting decisions and awards. Dennis has also emerged as a leader in Supplier Diversity, working with the Broadlane Supplier Diversity Contracting team to implement the methods by which to execute and track results of The Health Alliance's supplier diversity initiative."

One of Robb's most notable achievements is the 2008 Corris Boyd Leadership and Diversity Award from the Federation of American Hospitals. This award was presented for Robb's efforts to create an environment of cooperation and commitment within The Health Alliance, which helped the health system reach a $23 million diverse supplier spending goal in its first year.

"I work daily with Dennis on supply chain initiatives," said Ruby Kern, vice president, enterprise accounts, Broadlane. "In my 35 years of supply chain experience, I've never come across anyone as passionate as Dennis is about meeting supply chain, environmental and supplier diversity goals."

In 10 months, The Health Alliance reached and exceeded the $23 million target with certified diverse suppliers and was recognized with awards from the Greater Cincinnati and Northern Kentucky African American Chamber of Commerce and the Cincinnati USA Regional Chamber. The number of diverse suppliers grew 360 percent over a year. Over the past three years, the organization has maintained its commitment, spending a total of $90 million with diverse suppliers.

"We are very proud of Dennis' newest honor as Contracting Professional of the Year," said Ken Hanover, chief executive officer, the Health Alliance. "He has done an extraordinary job managing our supply chain. Dennis' optimism, professionalism and commitment to excellence are outstanding attributes, and this recognition is something in which we can all take pride."

About The Journal of Healthcare Contracting

The Journal of Healthcare Contracting is the only publication that is solely devoted to the contracting arena of healthcare. It focuses on the interactions of the four primary stakeholders in healthcare contracting: health systems and their facilities, manufacturers and suppliers, distributors and group purchasing organizations. The participants in the contracting arena will grow to rely on The Journal of Healthcare Contracting for industry understanding, insight into the minds of thought leaders and collaboration opportunities amongst contracting constituents.

About The Health Alliance

The Health Alliance of Greater Cincinnati, which includes the University, Jewish and Fort Hamilton hospitals, Drake Center, West Chester Medical Center and the physicians of Alliance Primary Care, continues to be Cincinnati's largest healthcare provider and recently expanded its physician practice by acquiring Greater Cincinnati Associated Physicians. The Health Alliance, which employs 7,800 people, has been recognized for its progressive supplier diversity and disability services programs. For more information on the Health Alliance, visit

www.health-alliance.com.

About Broadlane

Broadlane is the leading cost management company for healthcare providers. Broadlane's scalable business solutions optimize operational performance and achieve significant cost savings, thereby improving the overall financial performance of its clients. Its core services include supply chain management and clinical workforce management services.

Broadlane's comprehensive supply chain services include:

• Unparalleled national and custom contracting for supplies, pharmaceuticals, equipment and purchased services

• Innovative Procurement Services and purchase transaction management

• Clinical Services for managing clinical preference items and operating room and cath lab spending

• Comprehensive Materials Management Services - including outsourcing

• Informatics - benchmarking, advanced analytics and reporting

• Supply chain technology and e-commerce

Broadlane Workforce Management™ addresses nurses and allied healthcare practitioners and includes:

• External shift and agency management services

• Internal shift management, including electronic shift auctions

• Regional nurse float pool management and internal agency management

• E-commerce workforce exchange linking healthcare providers, clinical staff and agencies, enabling efficient shift management and fulfillment and reconciliation

Broadlane's clients include leading providers such as Advocate Health Care, Ascension Health, Beaumont Hospitals, CHRISTUS Health, Continuum Health Partners, Kaiser Permanente, Kindred Healthcare, MedCath Corporation, New Hanover Regional Medical Center, Sisters of Charity of Leavenworth Health System, Tenet Healthcare, The Health Alliance of Greater Cincinnati, US Oncology and UMass Memorial Health Care.

The company is headquartered in Dallas with offices in Cincinnati, Detroit, Houston, New York City and Oakland. For more information, visit www.broadlane.com.

###



Contact Information Jim Webb

http://www.broadlane.com

972-813-7782



Monday, March 2, 2009

FDA Meeting on Opioid REMS Highlights the Need for Comprehensive, Integrated Risk Management

FDA Meeting on Opioid REMS Highlights the Need for Comprehensive, Integrated Risk Management

Inflexxion is uniquely positioned to assist companies with risk evaluation and mitigation strategy plans

Newton, MA (PRWEB) March 2, 2009 -- On Tuesday, March 3rd, the FDA will meet with manufacturers of extended-release (ER) opioid medications for what's expected to be the beginning of a process to develop a new Risk Evaluation and Mitigation Strategy (REMS) program. According to the Agency, strategies for minimizing the risks of opioid medications -- which have included FDA-required risk minimization and action plans, or RiskMAPs -- need to be strengthened.

"Despite [the efforts of the FDA, drug manufacturers, and other stakeholders, the rates of misuse and abuse, and of accidental overdose of opioids, have risen over the past decade," states the Agency in a media release announcing the meeting. Crafting a new REMS program, the Agency says, will entail "discussions with other federal agencies and non-government institutions, including patient and consumer advocates, representatives of the pain and addiction treatment communities, other health care professionals, and other interested parties."

Inflexxion, a company that is deeply engaged with the pain and addiction treatment communities, is uniquely prepared to assist manufacturers, federal agencies, and other stakeholders with creating a comprehensive REMS. In 2001, the company's pharmaceutical risk-management division launched development of the National Addictions Vigilance Intervention and Prevention Program (NAVIPPRO) with support from the National Institutes of Health (NIH). Now a nationally recognized public health-oriented substance risk management solution, NAVIPPRO integrates the four key components of an effective REMS: national, "real-time," product-specific surveillance; signal detection; signal verification; and empirically validated prevention and intervention programs.

"One of the key elements distinguishing REMS from RiskMAPs is the requirement for ongoing evaluation of the efficacy of a program, both by the FDA and the sponsor of the drug, so adjustments can be made to ensure that risk-mitigation goals are being met," says Kevin Zacharoff, M.D., Director of Medical Affairs at Inflexxion. "NAVIPPRO is designed to assist with this type of long-term, continuous evaluation."

In a recent study of NAVIPPRO data published in Pharmacoepidemiology and Drug Safety (December 2008, Volume 17, Issue 12), the authors evaluated the surveillance component of the program. Analyzing NAVIPPRO's proprietary, "real-time" data stream, de-identified client assessment data continuously collected from the ASI-MV® Connect network of substance abuse clinics across the U.S., they examined the representativeness, geographic coverage, and timeliness of report of the data. They found that the data allow for the characterization of product-specific and geo-spatial differences for drug abuse, and can serve as a tool for monitoring the responses of the treatment center population to particular drug formulations.

According to Zacharoff, the findings show that NAVIPPRO data can be useful for measuring, in "real time," the relative rate of abuse of a particular drug in a vulnerable population, and in a specific geographic area of the country. "These data can help detect early signals of an emerging trend of abuse, which in turn allows for targeted prevention and intervention efforts, and for gauging the impact of those initiatives," he says.

To address the need for prevention and intervention, Inflexxion has incorporated into NAVIPPRO its award-winning, empirically validated educational programs. These programs include PainEDU.org, a comprehensive pain education website for health care professionals with nearly 20,000 subscribed clinicians of varying disciplines. As part of its educational offerings, PainEDU provides clinicians with access to clinically tested practice tools, such as the Screener and Opioid Assessment for Patients with Pain (SOAPP®).

Developed by Inflexxion, SOAPP is a brief, pen-and-paper self-report tool that enables health care providers to assess a patient's risk of addiction before initiating opioid therapy. It can be used in concert with the Current Opioid Misuse Measure (COMM)®, a complementary tool for identifying whether a patient, throughout the course of long-term opioid therapy, may be exhibiting aberrant behaviors associated with abuse of opioid medications.

The utility of SOAPP and COMM were recently highlighted in new guidelines by the American Pain Society and the American Academy of Pain Medicine on the use of opioid medications to treat chronic non-cancer pain. The guidelines, published in the February 2009 issue of The Journal of Pain (Volume 10, Number 2), recommend that clinicians routinely conduct a complete benefit-to-harm evaluation before starting opioid therapy, and do periodic follow-up screenings of patients who may be at risk for abuse or addiction.

"In the past, drug sponsors and consultants worked individually on programs designed to minimize risk in a hit-or-miss fashion, with very little modification of the initiatives based on outcomes. I believe that the FDA hopes that this new REMS development process will provide an opportunity for these groups to come together, working more closely to ensure that patients are treated appropriately, based on collected data, with the best medications available, and the highest level of safety and vigilance," says Zacharoff. "We at Inflexxion are committed to assisting all stakeholders - including the manufacturers, the FDA, and health care providers - in successfully navigating these issues and together improving the risk-benefit balance of opioid medications."

To learn more about NAVIPPRO, visit the website (www.navippro.com).

About Inflexxion, Inc.

Founded in 1989, Inflexxion creates innovative, award-winning behavioral health solutions for prevention, education, and disease management. Our grant-funded, clinically tested programs address substance abuse and addiction, chronic pain management, and other health and wellness issues. Our pharmaceutical risk management division provides Risk Evaluation and Mitigation Strategy (REMS) assistance to companies that research, manufacture, and market opioid pain medications and other therapeutic agents with potential abuse problems. Key offerings include NAVIPPROTM, ASI-MV® Connect, PainEDU.org, painACTION.com, and SOAPP®. Inflexxion is based in Newton, MA.

# # #



Contact Information Amanda Hemm

Inflexxion, Inc.

http://www.NAVIPPRO.com

617-614-0436



German Medical Advancement Reflects Major Improvement in Individuals with Common and Chronic Illnesses Related to Immune System Dysfunction

German Medical Advancement Reflects Major Improvement in Individuals with Common and Chronic Illnesses Related to Immune System Dysfunction

A new preparation highly beneficial in patients with ailments from common skin disorders to hepatitis or HIV, is now available in the US without a prescription. Oral intake of the GKL03 synthetic peptides induces modulation and regulation of the immune system. GKL03 (Thymrevit) is a demonstrably potent immmunomodulator effective in the short term.

Mannheim, Germany -- A new preparation highly beneficial in patients with ailments from common skin disorders to hepatitis or HIV, is now available in the US without a prescription. Oral intake of the GKL03 synthetic peptides induces modulation and regulation of the immune system. GKL03 (Thymrevit) is a demonstrably potent immmunomodulator effective in the short term.

This preparation was first used in 2004 on tumor patients whose immune system was significantly weakened by chemotherapy or radiotherapy which had been carried out or recently administered. All subjects felt significantly better in several chemotherapy phases each time GKL-03 was taken, and also had better excersise tolerance in endurance test. Since 2004, ongoing clinical trials conducted in Germany, has shown GKL-03 to be adventageous in those with tumourigenic disease, cancer or immuno deficiencies. There are unambiguous findings indicating GKL-03 can protect the body from opportunistic infections where the body has been damaged from pre-existing conditions such as chemotherapy, x-rays, or bacterial, fungal or latent viral infections. "Since such a short term improvement of immune disorders is extremely difficult to achieve, I venture to assume with all reserve a positive effect of the GKL-03" --- Dr. Med Knut Briken, Oncology/Immunobiological Cancer Aftercare, Berlin Germany.

Klett-Loch GmbH, a medium size company, located in Mannheim Germany is a top leader in research and development against immune system disorders for over 25 years. Biotechne Complex, Inc. (www.biotechne.com) located in Georgia is designated the North American representative since 1995 assisting in continued support and informational programs.

###



Contact Information Martin Wainright

Biotechne Complex, Inc.

http://www.biotechne.com

800-214-8631



Saturday, February 28, 2009

Naturejobs and CheckOrphan Unite for Rare Disease Day

Naturejobs and CheckOrphan Unite for Rare Disease Day

Naturejobs and CheckOrphan, the leading source for the latest news about rare, orphan and neglected diseases, are proud to announce a new partnership for Rare Disease Day. CheckOrphan will feature a feed of relevant job vacancies and content from naturejobs.com. Jobs will focus on the rapidly emerging fields of rare diseases and personalized medicine. The partnership is another step in CheckOrphan's quest to become a comprehensive platform for rare, orphan and neglected diseases.

Basel, Switzerland (PRWEB) February 28, 2009 -- In support of Rare Disease Day, Naturejobs and CheckOrphan, the leading source for the latest news about rare, orphan and neglected diseases, are proud to announce a new partnership. CheckOrphan will feature a feed of relevant job vacancies and content from naturejobs.com, the leading scientific jobs website. Vacancies will focus on the rapidly emerging fields of rare diseases and personalized medicine.

"Naturejobs.com builds upon the excellent brand of Nature that the research world associates with scientific excellence," notes Ian Sowers, Head of Marketing and PR for CheckOrphan. "We are glad to have Naturejobs as a partner and look forward to equaling their dedication to science and research."

The Job Market, powered by Naturejobs is another step towards achieving CheckOrphan's goal of offering its users a comprehensive platform about rare diseases.

"Now scientists in the fields of rare diseases and personalized medicine can enjoy free and convenient access on www.checkorphan.org to relevant jobs from the naturejobs.com global database of science jobs," says Dan Churchward, European Manager for Naturejobs. "Naturejobs' free online job-posting service offers research institutions and companies an excellent opportunity to attract the cream of scientific talent worldwide."

Vacancies from the naturejobs.com database featured on CheckOrphan will direct visitors to positions within academia or industry in fields such as: research, development, clinical studies, regulatory affairs, marketing, IT, and communications.

"A partner like Naturejobs is great for CheckOrphan," adds David Galipeau, Board Member of CheckOrphan. "We are certain the list of future partners and sponsors will continue to grow, because our door is always open to new ideas and features for CheckOrphan."

"This partnership is representative of Naturejobs' continuing drive to develop innovative solutions to the evolving challenges of scientific recruitment," says Dean Sanderson, Head of Global Advertising, Sales and Sponsorship, Nature Publishing Group. "We are delighted to be collaborating with CheckOrphan to help jobseekers and recruiters in the emerging fields of rare, orphan and neglected diseases."

The Job Market, powered by Naturejobs, also compliments CheckOrphan vision of augmenting the amount of global research into rare, orphan and neglected diseases.

"Without research you do not obtain innovative solutions, and without innovation you cannot create a cure for a rare disease," notes Tatsuo Satoh, Managing Director of CheckOrphan. "Research is a strong emphasis of CheckOrphan and we will always be dedicated to furthering research efforts with rare diseases."

CheckOrphan is home to a database of over 6,800 rare diseases and a database of over 8,000 news articles. It also aggregates the latest research news articles and press releases from universities and academic institutes. Users can also consult and contribute to a database of researchers around the world who are working on improving our scientific knowledge of rare diseases.

About Naturejobs

Naturejobs is the largest dedicated job board for the scientific community with over 5,000 job posts advertised globally on the website. Job postings to the website are free and employers using the site range from top pharmaceutical and biotechnology companies to highly respected academic and government institutions. Naturejobs.com is free to use for jobseekers, attracting mores than 2.5 million page views per month. Naturejobs is the careers and recruitment section for Nature Publishing Group, publishers of Nature. For more information, visit www.naturejobs.com

About CheckOrphan

CheckOrphan is the leading source for news and information about rare diseases. Its news database holds the largest concentration of articles about rare diseases, with over 8,000 entries. In addition, CheckOrphan's users benefit from several other large databases that include: the latest research publications, clinical trials, products in development or currently on the market for rare, orphan and neglected diseases, videos, hospitals, researchers and more. It is also home to iWish - without a wish, there is no hope for a better tomorrow. CheckOrphan is always interested in meeting new partners and supporters. CheckOrphan is non-profit organization and encourages its visitors to submit content and information to the platform. CheckOrphan would like to thank the Gebert-Rüf Stiftung for its support. Please visit http://www.grstiftung.ch/_english/index.html for more information about this foundation.

About Halosys

Halosys is a company that transforms real life scenarios in Online and Mobile Solutions by offering a unique blend of Creativity, Knowledge and Technology. Halosys is a New Media Technology Services Company that helps its clients create innovative Online and Mobile solutions. Our efforts on the Web are focused on developing innovative and engaging applications that are new in the market or something we believe can bring Return on Investment to our clients. We develop world class quality web 2.0 sites and applications by considering the latest development trends and techniques with a special emphasis on community creation. On Mobile front, we are among the industry front runners and are among the first to develop applications for some of the platforms, including iPhone.

Contacts:

Naturejobs

Dan Churchward

European Manager

Tel: +44 20 7843 4966

E-mail: d.churchward (at) nature (dot) com

Web: http://www.naturejobs.com

CheckOrphan

Ian Sowers

Head of Marketing and PR

Tel: +41 61 267 0447

E-mail: ian.sowers (at) checkorphan (dot) org

# # #



Contact Information Rober Derham

CheckOrphan

http://www.checkorphan.org

41612670447



Thursday, February 26, 2009

Susan Torroella Joins MEDEX Global Group as COO

Susan Torroella Joins MEDEX Global Group as COO

Veteran Healthcare Executive Brings New Leadership to Management Team

Baltimore, MD (Vocus/PRWEB ) February 26, 2009 - MEDEX Global Group (www.medexassist.com), a leading provider of travel, security and medical assistance today announced the addition of Susan Torroella as Chief Operating Officer. Torroella joins MEDEX from Columbia MedCom Group, where she was CEO for seven years. Charged with leading the expanding company's 24-hour, global operations, Torroella brings with her more than 20 years of strategic management, marketing and sales experience in the health care industry.

"We are thrilled to welcome Susan to our team, as we plan for another growth year in 2009," states Bruce Kirby, President and CEO of MEDEX. "Her strategic leadership and management style will be extremely valuable, and her passion for excellence fits right in with our corporate culture."

"I'm excited to join such a dynamic company, and look forward to contributing to MEDEX's continued growth," says Torroella. "The constant flow of information and case activity at MEDEX keeps everyone on their toes and it's very evident that employees care about the work that they do and the people that they help."

Torroella has been widely recognized for her innovation and commitment to employees. Her former company was recognized in Baltimore Magazine's "Best Places to Work" in 2005 and 2007. Additionally, FORTUNE Small Business Magazine named Torroella as "Best Boss" and PharmaVoice identified her as one of the Top 100 Most Inspiring Leaders in the life sciences industry.

Most recently, Torroella anticipated regulatory trends and reorganized Columbia MedCom Group into two legally distinct subsidiaries. She also led her executive management team in the purchase of the company under an employee stock ownership plan on behalf of all full-time employees to avoid acquisition.

Active in mentoring women in healthcare, Susan launched the Mid-Atlantic chapter of the Healthcare Business Woman's Association (HBA), the largest association of healthcare leaders worldwide. She now sits on their Global Board of Directors.

Her prior experience includes working in the pharmaceutical industry for Schering-Plough as Senior Marketing Manager and for USAID subcontractor John Snow, a public health care firm, managing programs for the health and well-being of women and children in West Africa.

Torroella holds a Bachelor's Degree from Franklin & Marshall College, and a Masters Degree in International Management from the Thunderbird School of Global Management. She was awarded Thunderbird's Barton Kyle Yount Award given to the member of each graduating class who most exemplifies Yount's ideals of scholarship, accomplishment and character.

ABOUT MEDEX Global Group

MEDEX (www.medexassist.com) is the oldest and largest independently owned provider of global travel, security and medical assistance in North America. For more than 30 years, MEDEX has served corporations, scholastic institutions, government agencies, humanitarian organizations and individual business and leisure travelers. MEDEX services range from pre-trip intelligence and contingency planning to real-time medical case management and complex emergency evacuations.

Media contacts:

For interviews or more information, please contact Nicole Beach, 410-453-6391, or Josianne Pennington, 410-453-6364.

###



Contact Information Nicole Beach

MEDEX Global Group Inc.

http://www.medexassist.com/

410-453-6391

Josianne Pennington

MEDEX Global Group Inc.

http://www.medexassist.com/

410-453-6364



Simply Marcomms Launch New Specialist Online Industry Directories

Simply Marcomms Launch New Specialist Online Industry Directories

Simply Marcomms Ltd, B2B, SEO Online PR & Marketing Consultancy, is pleased to announce the launch of a further nine new online directories to its already successful Industry Directory, offering free listings to relevant specialist industries.

(PRWEB) February 26, 2009 -- Simply Marcomms Ltd, B2B, SEO Online PR & Marketing Consultancy (http://www.simplymarcomms.co.uk/marketing-services-uk/online-marketing.asp), is pleased to announce the launch of a further nine new online directories to its already successful Industry Directory (http://www.industrydirectory.co.uk/), offering free listings to relevant specialist industries.

The revolutionary directory, built around a simple philosophy of relevance provides users with relevant links to companies, providing products and services within specialist UK industries.

Matt Cutts, Google's renowned search sage and possibly the foremost authority on all things related to search engine optimisation (SEO) recently recommended in his article 'Search engine optimisation playing by the rules' that quality and relevance matter over quality. Matt Cutts went on to say that the best links are natural, warranted links from reputable sites, industry and geo-specific directories.

Industry Directory allows companies to upload unlimited, seo optimised Press Releases (http://www.simplymarcomms.co.uk/marketing-services-uk/online-marketing.asp) to their Profile page to include links back to the company website. Many of the Directory Categories have page 1 rankings on Google. Unlike many directories which group companies under general and irrelevant business categories, the Industry Directory also provides relevant information to both users looking for goods and services.

Ten industries including: Asbestos, Construction Products, Demolition, Environment, Facilities Management & Maintenance, Health & Safety, HVAC, Plant Hire, Recycling & Waste and Roofing, can now benefit from the directory. Each directory has at least ten tailored categories within it to ensure that users will always, easily find what/who they are looking for.

Industry Directory invites relevant companies operating within any of these UK Industries to visit the site and create a free directory listing. (Only relevant companies are able to opt for a free listing from the Industry directory.)

For further information please visit www.industrydirectory.co.uk

Asbestos Industry Suppliers Directory

Construction Products Suppliers Directory

Demolition Suppliers Directory

Environment Industry Directory

Facilities Management & Maintenance Supplier Directory

Health & Safety Suppliers Directory

Industry Directory - HVAC Suppliers Directory

Plant Hire Suppliers Directory

Recycling and Waste Suppliers Directory

Roofing Suppliers Directory

Industry Priority Listings are available on a first come, first served basis.

Please contact us on 0870 199 4044 for more details

###



Contact Information KIRSTIE LEWIS

http://www.industrydirectory.co.uk

+44 7747 756072